Interview with Palaround CEO and founder Joel Kliksberg

Palaround founder and CEO Joel Kliksberg
Palaround founder and CEO Joel Kliksberg

1) What is Palaround?

Palaround is a swiping app for private networks. It’s a SaaS platform that allows organizations to create their own private social networks without the hassle and cost of developing a standalone app.


2) How did you come up with the idea for Palaround?

Palaround started as a “Tinder for Friends” people discovery app. We pivoted as we were completing a Y Combinator Fellowship. We began to see the tremendous value of what we were building to organizations, events and conferences. We knew that focusing on social discovery around events and organizations was going to allow us to grow the user base exponentially, which would in turn create a great experience for all users.
3) How difficult is it to make a successful app?

Of the 3 million apps out there, the average person probably only uses 5-10. So from a pure statistical standpoint, the odds are against you. That said, with high risk comes very high reward.


4) How will apps change in the future?Apps are already the present. They already control what your watch, how you get from point A to point B, what you listen to, what you read and how you interact with friends. Soon enough, they will also control what you eat, how you drive, and how you sleep. That technology already exists, it just isn’t widely used yet.

5) What inspired you to go into business?

We wanted to build something valuable. Did you know that 50% of people today don’t have a single confidant outside of their family? For our thousands of connections, most of us crave true intimacy. It’s not about the quantity of friends but about the quality of those friendships. If we can contribute to solving that problem even just a little bit, it will all have been worth it.
6) What advice would you give to aspiring entrepreneurs?

Zeus punished King Sisyphus and forced him to roll an immense boulder up a hill, only to watch it roll back down, repeating this action for eternity. Entrepreneurship is a little bit like that. You’ve really got to find joy in the whole process.
We would like to thank Joel for speaking with us.

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